Rating: 5
Author: Dr. Arpit Jayswal

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Project Overview

Curelo is a fast-growing Indian health-tech startup focused on simplifying diagnostic test booking and doorstep sample collection through a digital-first approach.

Their mission was clear

Build India's most trusted on-demand diagnostic booking platform

To achieve this, Curelo needed more than just a website and app they needed a scalable digital ecosystem capable of handling real-time bookings, lab coordination, and rapid city expansion.

Pavans Group partnered with Curelo to design and develop a fully integrated healthcare platform including a responsive website, patient mobile apps, a dedicated phlebotomist app, and a centralized admin dashboard.

About The Client

Founded in 2022 by Dr. Arpit Jayswal, Curelo connects patients with diagnostic labs across India.

Curelo's innovation in tech-enabled healthcare - like Curelo Flash, a 10-minute doorstep blood sample service - is setting new benchmarks for convenience in diagnostics.

The platform enables users to:

Search diagnostic tests and health packages
Book individual tests or bundled packages
Schedule doorstep sample collection
Pay online securely
Receive digital reports

Business Challenges

Curelo faced four major barriers that limited its ability to scale efficiently, streamline operations, enhance user experience, and accelerate revenue growth.

No unified digital infrastructure

Manual coordination between patients, labs, and collection agents slowed operations.

Complex healthcare booking flow

Users needed multiple search modes, clear pricing visibility, and a smooth booking journey.

Operational coordination for sample collection

Phlebotomists required a structured system to manage assigned bookings, visit patients, collect samples, and deliver them to labs.

Scalability for multi-city expansion

The platform needed to support high traffic, payment processing, and city-wise operations without system strain.

Our solution: Scalable Healthcare
marketplace ecosystem

Pavans Group implemented a full-stack digital transformation strategy.

Unified Web & Mobile Experience

We designed and developed a seamless booking experience across web and mobile with
consistent functionality.

Multiple search modes (by test name, package, lab, or category)
Secure online payments (Razorpay integration)
Clear price visibility across labs
Doorstep sample collection scheduling
Individual test and health package booking
Digital report access within the platform

Dedicated Phlebotomist App

We developed a separate app for phlebotomists that allows them to

View assigned bookings
Access patient location details
Visit and collect samples
Update booking status
Deliver samples to labs
Digital report access within the platform

Lab Portal

Centralized portal for partner labs with focused tools. Gives labs clear control over Curelo orders for fast fulfillment and smooth operations across cities.

Real-time booking monitoring & tracking
Phlebotomist assignment (dropdown + notes)
Booking completion & status updates
Report upload & submission (with test selection)
Cancellation/rejection with reasons
Visibility of tests, packages, and pricing

Key Features Delivered

Pavans Group implemented a full-stack digital transformation strategy.

5,000+ diagnostic tests integration

Health package management

Multi-mode search functionality

Real-time booking engine

Razorpay payment gateway integration

Secure digital report storage

Role-based access (patient, phlebotomist, admin)

Scalable cloud-based backend

Implementation Process

A structured five-phase implementation from discovery and design
to development, testing, and deployment ensured a secure,
scalable, and seamless platform launch.

Discovery & Architecture

Market analysis, compliance planning, and system design.
UI/UX Design

Wireframes, Interactive prototypes, Iterations.
Backend Development

API development, Booking engine logic, Database optimization, Security protocols.
App & Web Development

Parallel cross-platform development.
Testing & Deployment

Load testing, Security testing, Performance optimization.

Phlebotomist App

Business Impact (Results)

Transforming diagnostics at scale driving massive growth,
operational efficiency, and nationwide expansion.

1.5K+

Labs
Onboarded
5K+

Diagnostic
Tests Listed
350K+

Orders
Processed
25×

Revenue
Growth
12+

Presence
Cities

Key differentiators that fueled success

User-Centric Design

Simplified booking, transparent pricing, and doorstep collection reduced traditional diagnostic hassles.
Full-Stack Technical Expertise

Our cross-platform approach (iOS, Android, web) ensures coverage across devices and user preferences.
Scalable Architecture

Built to support high traffic, payments, and multi-city management from day one.
Business-Driven Execution

Every feature aligned with Curelo's growth and expansion goals.

We worked with Pavans Group on the Curelo website and mobile app. They delivered a visually strong, intuitive, and high-performing product with great professionalism, responsiveness, and attention to quality.

Dr. Arpit Jayswal

Founder & CEO, Curelo

Conclusion

A win for Health-Tech & patients

Through strategic collaboration with Pavans Group, Curelo transformed diagnostic booking from a manual, fragmented experience into a seamless digital journey.

Curelo didn't just launch a platform - they built a growth engine.

From 1,500+ labs to 350,000+ processed orders and 25× revenue growth, the platform stands as proof that scalable product design and strong technical execution directly impact business success.

A new platform that 200K+
patients loved!

Having served 200,000+ unique patients, Curelo has established itself as a trusted platform for at-home diagnostic services, built on reliability, speed, and patient satisfaction.

Approximately

2M+

Boost Revenue

Ready to scale like Curelo?

If you're building a healthcare platform, marketplace, or mobile-first startup we can help you architect it for growth.

Revolutionary on-demand healthcare startup generated 350K+ Orders and 25× Revenue

Evership

Project Overview

Build India's most trusted on-demand diagnostic booking platform

About The Client

The platform enables users to:

Business Challenges

No unified digital infrastructure

Complex healthcare booking flow

Operational coordination for sample collection

Scalability for multi-city expansion

Our solution: Scalable Healthcare marketplace ecosystem

Unified Web & Mobile Experience

Dedicated Phlebotomist App

Lab Portal

Key Features Delivered

5,000+ diagnostic tests integration

Health package management

Multi-mode search functionality

Real-time booking engine

Razorpay payment gateway integration

Secure digital report storage

Role-based access (patient, phlebotomist, admin)

Scalable cloud-based backend

Implementation Process

Discovery & Architecture

UI/UX Design

Backend Development

App & Web Development

Testing & Deployment

Phlebotomist App

Business Impact (Results)

Labs Onboarded

Diagnostic Tests Listed

Orders Processed

Revenue Growth

Presence Cities

Key differentiators that fueled success

User-Centric Design

Full-Stack Technical Expertise

Scalable Architecture

Business-Driven Execution

We worked with Pavans Group on the Curelo website and mobile app. They delivered a visually strong, intuitive, and high-performing product with great professionalism, responsiveness, and attention to quality.

Dr. Arpit Jayswal

A win for Health-Tech & patients

A new platform that 200K+ patients loved!

Ready to scale like Curelo?

Our solution: Scalable Healthcare
marketplace ecosystem

Labs
Onboarded

Diagnostic
Tests Listed

Orders
Processed

Revenue
Growth

Presence
Cities

A new platform that 200K+
patients loved!